Vanessa Backman

vbackman@pirkeybarber.comDirect: (737) 443-8813

Vanessa’s practice focuses on trademark, trade dress, copyright, brand protection, and internet matters throughout the world. Vanessa brings a broad range of intellectual property experience from IP selection through enforcement. She places a high value on collaboration and strong relationships and is recognized by clients and colleagues as a strategic legal and business partner. Vanessa spent time as in-house counsel at two of the world’s most recognized brands – adidas and Apple – and pulls from her accumulated experiences to offer pragmatic and useable solutions.

With her strong brand protection background, Vanessa counsels companies across a wide range of industries on anti-counterfeiting and gray market matters. She specializes in the development and implementation of product integrity strategies, in collaboration with key business stakeholders. She offers organizations of all sizes, from start-ups to longstanding ventures, a variety of intellectual property tools to create, protect and police their brands.

In addition, Vanessa has been actively involved in the International Trademark Association (INTA) and the International Anti-Counterfeiting Coalition (IACC) where she has held leadership positions in the areas of anti-counterfeiting, internet, non-traditional marks and parallel trade.


  • J.D. with Honors, Gonzaga University School of Law, 2004
  • B.A., University of California, Berkeley, 1998


  • International Trademark Association (INTA)
    • Anti-Counterfeiting Committee
    • Non-Traditional Marks Committee
    • Parallel Trade Committee
    • Annual Meeting Speaker – Brand Protection
    • Roundtable Moderator – Anti-Counterfeiting
  • International Anti-Counterfeiting Coalition (IACC)
    • Board of Directors (previously)
    • Annual Meeting Chair
    • Internet Task Force Chair
    • Latin America Regional Task Force
    • Pharmaceutical & Medical Device Industry Working Group Chair
    • Annual Meeting Speaker
    • Roundtable Moderator
    • Pharmaceutical & Medical Device Industry Working Group Chair
    • Annual Meeting Speaker
    • Roundtable Moderator
  • Oregon State Bar
    • Intellectual Property Section
  • Multnomah County Bar Association